Hawkins, D. I., Best, R. J., & Coney, K. A. (2001). Consumer Behavior: Building Marketing Strategy (8th ed.). Irwin McGraw-Hill.
Chicago Style (17th ed.) CitationHawkins, Del I., Roger J. Best, and Kenneth A. Coney. Consumer Behavior: Building Marketing Strategy. 8th ed. Boston: Irwin McGraw-Hill, 2001.
MLA (9th ed.) CitationHawkins, Del I., et al. Consumer Behavior: Building Marketing Strategy. 8th ed. Irwin McGraw-Hill, 2001.
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