Cita APA (7th ed.)

Assael, H. (2001). Consumer Behavior and Marketing Action (6th ed.). Thompson Learning.

Cita Chicago (17th ed.)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. Cincinnati: Thompson Learning, 2001.

Cita MLA (9th ed.)

Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. Thompson Learning, 2001.