Consumer Behavior:

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Bibliographic Details
Main Author: Schiffman, Leon G.
Other Authors: Wisenblit, Joseph, Kumar, S. Ramesh
Format: Book
Published: Noida: Pearson India Education Services Pvt. Ltd., c2016.
Edition:11th ed.
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Description
Physical Description:xxvii, 508p.
Bibliography:Includes Index
ISBN:9789332555099