L. Courtland Bovee & Arens F. William. (1986). Contemporary Advertising. Richand D. Irwin Inc.
Chicago Style (17th ed.) CitationL. Courtland Bovee and Arens F. William. Contemporary Advertising. America: Richand D. Irwin Inc, 1986.
ציטוט MLAL. Courtland Bovee and Arens F. William. Contemporary Advertising. Richand D. Irwin Inc, 1986.
אזהרה: ציטוטים אלה לעיתים לא מדויקים ב 100%.