Cita APA (7a ed.)

Clow E. Kenneth & Baack Donald. (2018). Integrated Advertising Promotion, And Marketing Communications (8th ed.). Pearson.

Cita Chicago Style (17a ed.)

Clow E. Kenneth y Baack Donald. Integrated Advertising Promotion, And Marketing Communications. 8th ed. Malaysia: Pearson, 2018.

Cita MLA (9a ed.)

Clow E. Kenneth y Baack Donald. Integrated Advertising Promotion, And Marketing Communications. 8th ed. Pearson, 2018.