APA (7th ed.) Zitazioa

Lovelock, C. (2010). Services Marketing: People, technology, strategy. Pearson Education.

Chicago Style (17th ed.) Zitazioa

Lovelock, Chatterjee. Services Marketing: People, Technology, Strategy. New Delhi: Pearson Education, 2010.

MLA (9th ed.) Zitazioa

Lovelock, Chatterjee. Services Marketing: People, Technology, Strategy. Pearson Education, 2010.