Lovelock, C. (2010). Services Marketing: People, technology, strategy. Pearson Education.
Style de citation Chicago (17e éd.)Lovelock, Chatterjee. Services Marketing: People, Technology, Strategy. New Delhi: Pearson Education, 2010.
Style de citation MLA (9e éd.)Lovelock, Chatterjee. Services Marketing: People, Technology, Strategy. Pearson Education, 2010.
Attention : ces citations peuvent ne pas être correctes à 100%.