APA (7th ed.) Citation

Lovelock, C. (2011). Services Marketing. Pearson.

Chicago Style (17th ed.) Citation

Lovelock, Christopher. Services Marketing. India: Pearson, 2011.

MLA (9th ed.) Citation

Lovelock, Christopher. Services Marketing. Pearson, 2011.

Warning: These citations may not always be 100% accurate.