Cita APA (7a ed.)

Malhotra, N. K., & Dash, S. (2013). Marketing Research: An applied orientation (6thed.). Pearson.

Cita Chicago Style (17a ed.)

Malhotra, Naresh K., y Satyabushan Dash. Marketing Research: An Applied Orientation. 6thed. New Delhi: Pearson, 2013.

Cita MLA (9a ed.)

Malhotra, Naresh K., y Satyabushan Dash. Marketing Research: An Applied Orientation. 6thed. Pearson, 2013.