Strategic Brand Management
-д хадгалсан:
| Үндсэн зохиолч: | |
|---|---|
| Формат: | Ном |
| Хэвлэсэн: |
Singapore
Pearson Education
c2003
|
| Хэвлэл: | 2nd ed. |
| Нөхцлүүд: | |
| Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
|
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 137468 | ||
| 005 | 20261013205534.0 | ||
| 040 | |a BD-SaJUCL |b eng |e rda |c BD-SaJUCL | ||
| 100 | 1 | |a Lane Kellar, Kevin | |
| 245 | 1 | 0 | |a Strategic Brand Management |c Kevin Lane Keller |
| 250 | |a 2nd ed. | ||
| 264 | 1 | |a Singapore |b Pearson Education |c c2003 | |
| 300 | |a xiii, 772p. | ||
| 504 | |a 1. Includes Index p.771-772 | ||
| 020 | |a 8129702541 | ||
| 082 | 0 | 4 | |a 658.827 |b K29s |2 23 |
| 650 | 0 | |a Brand management. | |
| 650 | 0 | |a Brand equity. | |
| 650 | 0 | |a Brand name products—Management. | |
| 942 | |c BK |n 0 | ||
| 999 | |c 137468 |d 137468 | ||