Tohutoro APA (7th ed.)

Keller, K. L. (2008). Strategic Brand Management. Pearson.

Tohutoru Kātū Chicago (17th ed.)

Keller, Kevin Lane. Strategic Brand Management. New Delhi: Pearson, 2008.

Tohutoro MLA (9th ed.)

Keller, Kevin Lane. Strategic Brand Management. Pearson, 2008.

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