Citazione Stile APA (7a Edizione)

Clow, K. E., & Baack.D. (2018). Integrated Advertising, Promotion, and Marketing Communications (8th ed.). Pearson.

Citazione stile Chigago Style (17a edizione)

Clow, Kenneth E., e Baack.D. Integrated Advertising, Promotion, and Marketing Communications. 8th ed. New York: Pearson, 2018.

Citatione MLA (9a ed.)

Clow, Kenneth E., e Baack.D. Integrated Advertising, Promotion, and Marketing Communications. 8th ed. Pearson, 2018.