Schiffman, L. G., & Kanuk, L. L. (2007). Consumer behaviour (9th ed.). Pearson Education.
Cita Chicago (17th ed.)Schiffman, Leon G., i Leslie Lazar Kanuk. Consumer Behaviour. 9th ed. New Delhi: Pearson Education, 2007.
Cita MLA (9th ed.)Schiffman, Leon G., i Leslie Lazar Kanuk. Consumer Behaviour. 9th ed. Pearson Education, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.