APA (7. basım) Alıntı

Kotler, P., & Armstrong, G. (1997). Principles of Marketing. Prentice-Hall of India.

Chicago Style (17. basım) Atıf

Kotler, Philip, ve Gary Armstrong. Principles of Marketing. New Delhi: Prentice-Hall of India, 1997.

MLA (9th ed.) Atıf

Kotler, Philip, ve Gary Armstrong. Principles of Marketing. Prentice-Hall of India, 1997.