Consumer Behavior /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
Prentice- Hall of India Pvt ltd.,
c1997.
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| Physical Description: | 684 p. : ill ; 25cm. |
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| Bibliography: | Includes Index. |
| ISBN: | 8120309022 |