Cita APA (7th ed.)

Kotler, P., Ang, S. H., & Leong, S. M. (1996). Marketing Management: An Asian Perspective. Prentice Hall.

Cita Chicago (17th ed.)

Kotler, Philip, Swee Hoon Ang, i Siew Meng Leong. Marketing Management: An Asian Perspective. Singapore: Prentice Hall, 1996.

Cita MLA (9th ed.)

Kotler, Philip, et al. Marketing Management: An Asian Perspective. Prentice Hall, 1996.