Kotler, P. (2003). Marketing Management (11th ed.). Pearson Education.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management. 11th ed. New Delhi: Pearson Education, 2003.
MLA (9th ed.) CitationKotler, Philip. Marketing Management. 11th ed. Pearson Education, 2003.
Warning: These citations may not always be 100% accurate.