Kumar, S. R. (2012). Case Studies in Marketing Management. Pearson.
Chicago Style (17th ed.) CitationKumar, S. Ramesh. Case Studies in Marketing Management. New Delhi: Pearson, 2012.
MLA (9th ed.) CitationKumar, S. Ramesh. Case Studies in Marketing Management. Pearson, 2012.
Warning: These citations may not always be 100% accurate.