Case Studies in Marketing Management /
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| Hovedforfatter: | |
|---|---|
| Format: | Bog |
| Udgivet: |
New Delhi :
Pearson,
c2012
|
| Udgivelse: | 1st ed. |
| Fag: | |
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| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 142855 | ||
| 005 | 20261026014849.0 | ||
| 040 | |a BD-SaJUCL |b eng |e rda |c BD-SaJUCL | ||
| 100 | 1 | |a Kumar, S. Ramesh | |
| 245 | 1 | 0 | |a Case Studies in Marketing Management / |c S. Ramesh Kumar |
| 250 | |a 1st ed. | ||
| 264 | 1 | |a New Delhi : |b Pearson, |c c2012 | |
| 300 | |a viii, 378 p. | ||
| 504 | |a Includes bibliographical references. | ||
| 020 | |a 9788131761397 | ||
| 650 | 0 | |a Marketing -- Management -- Case studies. | |
| 650 | 0 | |a Marketing -- India -- Case studies. | |
| 650 | 0 | |a Consumer behavior -- India. | |
| 942 | |c BK |n 0 | ||
| 999 | |c 142855 |d 142855 | ||