Loudon, D. L., Stevens, R. E., & Wrenn, B. (2005). Marketing Management: Text and Cases. Atlantic Publishers and Distributors.
Cita Chicago (17th ed.)Loudon, David L., Robert E. Stevens, i Bruce Wrenn. Marketing Management: Text and Cases. New Delhi: Atlantic Publishers and Distributors, 2005.
Cita MLA (9th ed.)Loudon, David L., et al. Marketing Management: Text and Cases. Atlantic Publishers and Distributors, 2005.
Atenció: Aquestes cites poden no estar 100% correctes.