Ranchhod, A., & Gurau, C. (2012). Marketing Strategies: A Contemporary Approach (2nd ed.). Pearson Education.
Cita Chicago (17th ed.)Ranchhod, Ashok, i Calin Gurau. Marketing Strategies: A Contemporary Approach. 2nd ed. New Delhi: Pearson Education, 2012.
Cita MLA (9th ed.)Ranchhod, Ashok, i Calin Gurau. Marketing Strategies: A Contemporary Approach. 2nd ed. Pearson Education, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.