APA (7th ed.) Citation

Ranchhod, A., & Gurau, C. (2012). Marketing Strategies: A Contemporary Approach (2nd ed.). Pearson Education.

Chicago Style (17th ed.) Citation

Ranchhod, Ashok, and Calin Gurau. Marketing Strategies: A Contemporary Approach. 2nd ed. New Delhi: Pearson Education, 2012.

MLA (9th ed.) Citation

Ranchhod, Ashok, and Calin Gurau. Marketing Strategies: A Contemporary Approach. 2nd ed. Pearson Education, 2012.