Walker, O. C., Boyd, H. W., & Mullins, J. W. (2003). Marketing Strategy: A Decision-Focused Approach (4th ed.). গপএৎধ-িঐরষষ/ওৎরিহ.
Chicago Style (17th ed.) CitationWalker, Orville C., Harper W. Boyd, and John W. Mullins. Marketing Strategy: A Decision-Focused Approach. 4th ed. Boston: গপএৎধ-িঐরষষ/ওৎরিহ, 2003.
MLA (9th ed.) CitationWalker, Orville C., et al. Marketing Strategy: A Decision-Focused Approach. 4th ed. গপএৎধ-িঐরষষ/ওৎরিহ, 2003.
Warning: These citations may not always be 100% accurate.