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Marketing Strategy A Decision-Focused Approach /

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Bibliographic Details
Main Author:	Walker, Orville C.
Other Authors:	Boyd, Harper W., Mullins, John W.
Format:	Book
Published:	Boston : গপএৎধ-িঐরষষ/ওৎরিহ, c2003
Edition:	4th ed.
Series:	গপএৎধ-িঐরষষ/ওৎরিহ ংবৎরবং রহ সধৎশবঃরহম
Subjects:	Marketing > Management. Marketing > Decision making. Strategic planning.
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