Analysis for Strategic Marketing /
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| Hovedforfatter: | |
|---|---|
| Andre forfattere: | |
| Format: | Bog |
| Udgivet: |
New Delhi :
Pearson Education,
c2006
|
| Udgivelse: | 1st ed. |
| Fag: | |
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MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 142877 | ||
| 005 | 20261026014850.0 | ||
| 040 | |a BD-SaJUCL |b eng |e rda |c BD-SaJUCL | ||
| 100 | 1 | |a Rao, Vithala R. | |
| 245 | 1 | 0 | |a Analysis for Strategic Marketing / |c Vithala R. Rao, Joel H. Steckel |
| 250 | |a 1st ed. | ||
| 264 | 1 | |a New Delhi : |b Pearson Education, |c c2006 | |
| 300 | |a xi, 514 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 020 | |a 8131701603 | ||
| 650 | 0 | |a Marketing -- Management. | |
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Strategic planning. | |
| 700 | 1 | |a Steckel, Joel H. | |
| 942 | |c BK |n 0 | ||
| 999 | |c 142877 |d 142877 | ||