APA (7th ed.) Citation

Johansson, J. K. (2009). Global Marketing: Foreign Entry, Local Marketing, and Global Management (5th ed., International ed.). McGraw-Hill Higher Education.

Chicago Style (17th ed.) Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 5th ed., International ed. Boston: McGraw-Hill Higher Education, 2009.

MLA (9th ed.) Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 5th ed., International ed. McGraw-Hill Higher Education, 2009.