Johansson, J. K. (2009). Global Marketing: Foreign Entry, Local Marketing, and Global Management (5th ed., International ed.). McGraw-Hill Higher Education.
Citazione stile Chigago Style (17a edizione)Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 5th ed., International ed. Boston: McGraw-Hill Higher Education, 2009.
Citatione MLA (9a ed.)Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 5th ed., International ed. McGraw-Hill Higher Education, 2009.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.