Cita APA (7th ed.)

Johansson, J. K. (2007). Global Marketing: Foreign Entry, Local Marketing, and Global Management (4th ed., Special Indian ed.). Tata McGraw-Hill Education.

Cita Chicago (17th ed.)

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 4th ed., Special Indian ed. New Delhi: Tata McGraw-Hill Education, 2007.

Cita MLA (9th ed.)

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. 4th ed., Special Indian ed. Tata McGraw-Hill Education, 2007.