Citazione Stile APA (7a Edizione)

Kotler, P., & Keller, K. L. (2016). A Framework for Marketing Management (6th ed.). Pearson Education.

Citazione stile Chigago Style (17a edizione)

Kotler, Philip, e Kevin Lane Keller. A Framework for Marketing Management. 6th ed. New Delhi: Pearson Education, 2016.

Citatione MLA (9a ed.)

Kotler, Philip, e Kevin Lane Keller. A Framework for Marketing Management. 6th ed. Pearson Education, 2016.