Cita APA (7th ed.)

Kotler, P., & Keller, K. L. (2007). A Framework for Marketing Management (3rd ed.). Pearson Education.

Cita Chicago (17th ed.)

Kotler, Philip, i Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. New Delhi: Pearson Education, 2007.

Cita MLA (9th ed.)

Kotler, Philip, i Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. Pearson Education, 2007.