Citazione Stile APA (7a Edizione)

Kotler, P., & Roberto, E. L. (1989). Social Marketing: Strategies for Changing Public Behavior. Free Press.

Citazione stile Chigago Style (17a edizione)

Kotler, Philip, e Eduardo L. Roberto. Social Marketing: Strategies for Changing Public Behavior. New York: Free Press, 1989.

Citatione MLA (9a ed.)

Kotler, Philip, e Eduardo L. Roberto. Social Marketing: Strategies for Changing Public Behavior. Free Press, 1989.