Cita APA (7th ed.)

Lovelock, C., Wirtz, J., & Chatterjee, J. (2010). Services marketing: People, technology, strategy (6th ed.). Pearson Education.

Cita Chicago (17th ed.)

Lovelock, Christopher, Jochen Wirtz, i Jayanta Chatterjee. Services Marketing: People, Technology, Strategy. 6th ed. New Delhi: Pearson Education, 2010.

Cita MLA (9th ed.)

Lovelock, Christopher, et al. Services Marketing: People, Technology, Strategy. 6th ed. Pearson Education, 2010.