Lovelock, C., Wirtz, J., & Chatterjee, J. (2007). Services marketing (5th ed.). Pearson Education.
Style de citation Chicago (17e éd.)Lovelock, Christopher, Jochen Wirtz, et Jayanta Chatterjee. Services Marketing. 5th ed. New Delhi: Pearson Education, 2007.
Style de citation MLA (9e éd.)Lovelock, Christopher, et al. Services Marketing. 5th ed. Pearson Education, 2007.
Attention : ces citations peuvent ne pas être correctes à 100%.