APA (7 वां संस्करण) प्रशस्ति पत्र

Kotler, P. (1997). Marketing management: Analysis, planning, implementation, and control (9th ed.). Prentice Hall.

शिकागो शैली (17वां संस्करण) प्रशस्ति पत्र

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Upper Saddle River, N.J.: Prentice Hall, 1997.

एमएलए (9वां संस्करण) प्रशस्ति पत्र

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Prentice Hall, 1997.