Services marketing concepts, strategies, and cases /
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| 主要作者: | Hoffman, K. Douglas |
|---|---|
| 其他作者: | Bateson, John E. G. |
| 格式: | 圖書 |
| 出版: |
New Delhi :
Cengage Learning,
c2008
|
| 版: | 3rd ed. |
| 主題: | |
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