Nargundkar, R. (2004). Services marketing: Operation, management and strategy (2nd ed.). Biztantra.
Cita Chicago (17th ed.)Nargundkar, Rajendra. Services Marketing: Operation, Management and Strategy. 2nd ed. New Delhi: Biztantra, 2004.
Cita MLA (9th ed.)Nargundkar, Rajendra. Services Marketing: Operation, Management and Strategy. 2nd ed. Biztantra, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.