Cita APA (7th ed.)

Srinivas, R. (2011). Case studies in marketing. Pearson Education.

Cita Chicago (17th ed.)

Srinivas, R. Case Studies in Marketing. New Delhi: Pearson Education, 2011.

Cita MLA (9th ed.)

Srinivas, R. Case Studies in Marketing. Pearson Education, 2011.