Cita APA

Cowell, D. W. (1993). Services marketing (3rd ed.). Butterworth-Heinemann.

Citación estilo Chicago

Cowell, Donald W. Services Marketing. 3rd ed. Oxford: Butterworth-Heinemann, 1993.

Cita MLA

Cowell, Donald W. Services Marketing. 3rd ed. Butterworth-Heinemann, 1993.

Warning: These citations may not always be 100% accurate.