Citazione Stile APA (7a Edizione)

Kotler, P., Keller, K. L., & Koshy, A. (2009). Marketing management: A South Asian perspective (13th ed.). Pearson Prentice Hall.

Citazione stile Chigago Style (17a edizione)

Kotler, Philip, Kevin Lane Keller, e Abraham Koshy. Marketing Management: A South Asian Perspective. 13th ed. New Delhi: Pearson Prentice Hall, 2009.

Citatione MLA (9a ed.)

Kotler, Philip, et al. Marketing Management: A South Asian Perspective. 13th ed. Pearson Prentice Hall, 2009.