Keller, K. L., Parameswaran, A. M. G., & Jacob, I. (2019). Strategic Band Management: Building, Measuring, and Managing Brand Equity (8th Imp.). Pearson.
Chicagoスタイル(17版)引用形式Keller, Kevin Lane, Ambi M. G. Parameswaran, , Isaac Jacob. Strategic Band Management: Building, Measuring, and Managing Brand Equity. 8th Imp. India: Pearson, 2019.
MLA(9版)引用形式Keller, Kevin Lane, et al. Strategic Band Management: Building, Measuring, and Managing Brand Equity. 8th Imp. Pearson, 2019.
警告: この引用は必ずしも正確ではありません.