Media Research Methods : measuring audiences, reactions and impact /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
SAGE Publications,
2000.
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| Edition: | 1st ed. |
| Subjects: | |
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| Physical Description: | 314p.: 29cm. |
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| Bibliography: | Includes index with references. |
| ISBN: | 9780761956587 |