Citazione Stile APA (7a Edizione)

HEPNER, H. W. (1955). Modern marketing: Dynamics and management. McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

HEPNER, Harry Walker. Modern Marketing: Dynamics and Management. New York: McGraw-Hill, 1955.

Citatione MLA (9a ed.)

HEPNER, Harry Walker. Modern Marketing: Dynamics and Management. McGraw-Hill, 1955.