APA (7th ed.) Citation

Chapman, C. (2015). R for marketing research and analytics. Springer.

Chicago Style (17th ed.) Citation

Chapman, Chris. R for Marketing Research and Analytics. New York: Springer, 2015.

MLA (9th ed.) Citation

Chapman, Chris. R for Marketing Research and Analytics. Springer, 2015.

Warning: These citations may not always be 100% accurate.