Dwyer, F. R. (2009). Business marketing: Connecting strategy, relationships,and learning (4thed.). McGraw-Hill.
Citace podle Chicago (17th ed.)Dwyer, F. Robert. Business Marketing: Connecting Strategy, Relationships,and Learning. 4thed. Boston: McGraw-Hill, 2009.
Citace podle MLA (9th ed.)Dwyer, F. Robert. Business Marketing: Connecting Strategy, Relationships,and Learning. 4thed. McGraw-Hill, 2009.
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