Citace podle APA (7th ed.)

Clow, K. E. (2010). Integrated advertising, promotion and marketing communications (3rded.). Pearson.

Citace podle Chicago (17th ed.)

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. New Delhi: Pearson, 2010.

Citace podle MLA (9th ed.)

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. Pearson, 2010.

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