APA (7th ed.) Citation

Clow, K. E. (2010). Integrated advertising, promotion and marketing communications (3rded.). Pearson.

Chicago Style (17th ed.) Citation

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. New Delhi: Pearson, 2010.

MLA (9th ed.) Citation

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. Pearson, 2010.