APA (7th ed.) Zitazioa

Clow, K. E. (2010). Integrated advertising, promotion and marketing communications (3rded.). Pearson.

Chicago Style (17th ed.) Zitazioa

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. New Delhi: Pearson, 2010.

MLA (9th ed.) Zitazioa

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. Pearson, 2010.