Clow, K. E. (2010). Integrated advertising, promotion and marketing communications (3rded.). Pearson.
Citación estilo ChicagoClow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. New Delhi: Pearson, 2010.
Cita MLAClow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. Pearson, 2010.
Warning: These citations may not always be 100% accurate.