Citazione Stile APA (7a Edizione)

Clow, K. E. (2010). Integrated advertising, promotion and marketing communications (3rded.). Pearson.

Citazione stile Chigago Style (17a edizione)

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. New Delhi: Pearson, 2010.

Citatione MLA (9a ed.)

Clow, Kenneth E. Integrated Advertising, Promotion and Marketing Communications. 3rded. Pearson, 2010.