Citazione Stile APA (7a Edizione)

Cravens, D. W. (2002). Strategic marketing management cases (7thed.). McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Cravens, David W. Strategic Marketing Management Cases. 7thed. New York: McGraw-Hill, 2002.

Citatione MLA (9a ed.)

Cravens, David W. Strategic Marketing Management Cases. 7thed. McGraw-Hill, 2002.